perricone md

prestige skincare, backed by science and grounded in efficacy

STRATEGY / CREATIVE DIRECTION / DESIGN / PHOTOGRAPHY

kristin’s role

We defined the content strategy and revived the brand messaging, tone and look through several series of triggered emails and banner ads to increase online sales. Lastly, we needed to modernize the brand to establish relevancy to a younger demographic.

The click-through rate on the Pre:Empt campaign was twice that of the previous campaign - we attribute the vast performance improvement to the creative design

— Joe Carniglia
Director, CRM and Digital Marketing at Perricone MD

perricone md

prestige skincare, backed by science and grounded in efficacy

kristin’s role

The click-through rate on the Pre:Empt campaign was twice that of the previous campaign - we attribute the vast performance improvement to the creative design

Stella & Dot

Spence Diamonds